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CAMERA READY ART
We gladly accept camera ready art that was created on a computer.
The information below will help you prepare your artwork so that problems (or
additional costs) can be avoided in preparing your film. These are general
guidelines. Specific questions about your art can only be answered after viewing
your image. Please feel free to a low resolution copy for us to review at Artwork@ExceleronSports.com
We accept email files, floppy discs (3.5", 1.4 MB HD), USB Flash Drives,
and Compact Discs.
We print color separations/film for images from: Adobe Photoshop or
Adobe Illustrator. Files created in other applications can be read if they are
constructed properly and saved in a PC .EPS format. CorelDraw files should be
saved as .AI (Adobe Illustrator) files. Word processing and presentation
applications do not allow for separating colors. We cannot use art created in
these programs. We can recreate or make your art "printable" from
these applications for an additional fee.
When printing camera ready art from digital files, it is important that your
file be constructed properly. Screen printing textile requirements are very
different than those for printing on paper.
Most images that are displayed on web sites are created at very low
resolution in order to transfer or download quickly. Typically web site graphics
are 72 dpi and physically small (1-3 inches wide).
Images for screen printing must be at least 150 dpi (preferably 300 dpi) at the
size you wish them to print on the garment
If you want to use a web graphic, contact the designer for a high resolution
version. If you want to use a graphic found on someone else's site, most likely
we will be unable to use it.
The following information applies only to spot color jobs. If you are
unfamiliar with the differences between 4 color process and spot color printing
techniques, please read the page entitled Spot
vs. Process Color.
- COLOR SELECTION: When assigning colors
please use Pantone or custom colors (not CMYK) so that your files separate
and print properly. Do not create separate files for each ink
- FONTS & TYPE: Please convert fonts
to curves (create outlines) before sending your files.
- IMAGE SIZE: It
is best to present your files with the image at the size you want to print
on the garment.
- HALF TONES: We use halftone line
screens between 35 lpi (lines per inch) and 65 lpi. Most spot color
halftones are printed at 45 lpi. When combining solid line art images (bold
type or graphics) and very fine halftones (55+lpi) in the same design/ink
color we are often required to separate them and print them independently.
This requires the use of two films and two screens for that one ink color.
- GRADATIONS AND BLENDS: Halftones
assigned a percentage of a color between 1% and 14% print as 0%. And
conversely, those assigned between 85% and 99% print as solid. (Be sure that
your colors are Pantones or custom colors NOT CMYK!)
- RESOLUTION / FILE SIZE: Scanning
resolutions (from original photographs or graphics) should be 2.5 times the
line screen. For example: If we are to print a black and white photo at 45
lpi then you should scan it at 113 lpi. Do not present files or images with
a resolution over 300 lpi. Higher resolutions greatly increase the file size
hence the time it takes to transfer and print without benefit.
Artwork for screen printing needs to meet minimum specifications in order to
reproduce well. One of the requirements is the quality of resolution.
Most graphics created for web sites are made in very low resolution formats
(72 dpi) so that they may be transferred quickly over the internet. These
images are NOT usable for screen printing.
Our logo below is shown at 3.5 inches wide. The resolution is 72 dpi for web
site use only.
This is our logo
enlarged from the file above. It shows how pixilated the image becomes when we
enlarge it for use on a t-shirt.
Professional artists that create web graphics normally begin the process in a
format that is printable. They may use Adobe Illustrator or Freehand. Then the
graphic is converted to a low resolution format for use on the web. You
may be able to obtain a usable version of your logo for our purposes from your
graphic artist. If not, we'll be happy to recreate the image for you.
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